Chester Group has teamed up with The Clarity Alliance, the UK hi-fi industry’s trade body, to present “Styl:us 2016”, a show specially created for the legion of fans of music on vinyl.
On 23rd-24th April 2016 at the Park Inn, Heathrow, music lovers will be able to feast their passion for vinyl at the UK’s only dedicated analogue music event. With new and used vinyl for sale; turntables galore; hi-fi systems; artwork displays; seminars on turntable set up; demonstrations from well-known DJs; plus live music, there will be something for everyone no matter what their relationship with vinyl.
Reacting to this revival in the purchase and enjoyment of music in its purest, analogue, form, Clarity and The Chester Group, organisers of a number of established hi-fi shows around the world, came up with the idea for a vinyl focused event. Holding it in the London area - the heart of the nation’s music industry and the city where, in the 60s, the birth and rapid rise in popular musical culture occurred – seemed the obvious location.
That’s the single question that is continuously voiced by our wonderfully diverse and creative industry... how can we attract new and younger customers.
Well we now have part of the answer on a ‘platter’...Vinyl
Talk to various people in the industry and you do not get a defining reason why over the last couple of years there has been such a renaissance in this traditional music source: tactile, more attractive packaging, more collectable, different sound, retained value and so on.. but perhaps it’s simply down to one thing; it’s reassuringly different!
But whatever the reason the industry is now booming and along with all the other side show products and trends that support it; including turntables, headphones, valve amps, cables, retro fashion & clothing, arts and even retro engineered audio products, these are very exciting and refreshing times for us all.
So what better than a show ‘devoted’ to this tactile new medium and all that goes with it… and even more importantly returns to the venue and location made famous historically by the Audio industry, the Park Inn by Radisson @ London Heathrow.
A COMPLETE VISITOR EXPERIENCE
Chester Group shows are designed and developed to be places of entertainment that provide visitors with the environment to enjoy and excite while considering their purchasing options - “Sample the real deal before you buy”.
REACH POTENTIAL BUYERS
Reach potential buyers with a discerning ear who relish top quality audio and entertainment however they choose to enjoy it.
ENGAGE WITH NEW AUDIENCES
Demonstrate your gear in front of a diverse and quality audience, and provide the environment for the highest quality presentations and listening experience.
BOOST BRAND AWARENESS ON-LINE & OFF-LINE
Boost the awareness of your brand in this exclusive market by using the power of the Styl:us 2016 official show guide. Free to all show visitors on the day and sent to our email mailing subscribers prior to the show, our top quality guide is a great reference.
A PERFECT LAUNCH PAD
Make your company known to this highly targeted and qualified audience. With thousands of audio enthusiasts attending yearly, this really is the perfect launching pad for any new products.
A NETWORKING OPPORTUNITY
Exhibiting is open to all; including manufacturers, distributors, retailers, agents and importers. This makes for the perfect networking opportunity to find new business.
SELL AT THE SHOW
All business is done on a first come first served basis and selling from the show is actively encouraged, whether our exhibitors are dealing with the public or the trade this venue has something to offer every relationship.
REACH THE YOUNGER GENERATION
Shows have never been more popular and with that, we are also seeing not only new, but a younger level of footfall taking an interest in the joy of high performance audio, and the quite amazing depth of quality over and above the more portable systems.
DIRECT EXPOSURE FOR THE INDUSTRY
As organisers, we're not in the business of shows for show’s sake; our goal is the long-term survival and growth of this unique and prestigious market, that needs fresh, high quality and direct exposure.
THE ORGANISERS FULL SUPPORT
Rest assured Chester Group will support the ‘Headline Act’ - you the exhibitor – along with the venue, the stage and the marketing/promotion package to enable you to deliver your best performance.
You can have the best supported show in the land but if the choice of venue leaves visitors and exhibitors disappointed then the show will never excel. Access, style, facilities, service, scope, position and sound quality are critical factors when choosing a venue and last but not least long term stability.
The Park Inn hotel has recently undergone refurbishments in all it’s suites and meeting rooms and a real sense of style to this already superb venue which historically has always been linked to Home Entertainment shows and is definitely a preferred venue to many exhibitors.
Only 1.6 kilometres from Heathrow Airport, this hotel’s appeal is its convenience as an airport hotel combined with the amenities of a 4-star accommodation – and your portal into the heart of London, just a 15-minute train ride away.