The Clarity Alliance, the UK hi-fi industry’s trade body, has teamed up with Chester Group to present “Styl:us 2016”, a show specially created for the legion of fans of music on vinyl.
On 23rd-24th April 2016 at the Park Inn, Heathrow, music lovers will be able to feast their passion for vinyl at the UK’s only dedicated analogue music event. With new and used vinyl for sale; turntables galore; hi-fi systems; artwork displays; seminars on turntable set up; demonstrations from well-known DJs; plus live music, there will be something for everyone no matter what their relationship with vinyl.
The resurgence in vinyl has taken the UK by storm over the last few years, with sales largely driven by the success of the very popular “Record Store Day” event, and the nostalgia for pre-digital technology that has helped rekindle people’s love of analogue music. The British Phonographic Industry has recently reported that in 2014 sales of albums on vinyl reached 1.3m units in the UK, up from 200,000 just four years earlier. And, on the back of that, the hi-fi industry has seen sales of turntables increase by 96% in volume and 45% in value from 2013 to 2014.
Reacting to this revival in the purchase and enjoyment of music in its purest, analogue, form, Clarity and The Chester Group, organisers of a number of established hi-fi shows around the world, came up with the idea for a vinyl focused event. Holding it in the London area - the heart of the nation’s music industry and the city where, in the 60s, the birth and rapid rise in popular musical culture occurred – seemed the obvious location.
Commenting on the creation of the show, Laurence Armstrong, chairman of Clarity says, “We’ve seen a sea-change in the way people are engaging with music in the past few years. After the rise of the digital download and latterly the streaming revolution, there has been a noticeable counter reaction against the latest technology, with a reversion to a more considered interaction and relationship with music.” He continues, “With the launch of Styl:us 2016 we are bringing together all the parts of the vinyl jigsaw in one location, to give lovers of music on vinyl, whether they are into hip-hop, jazz, classical, rock, dance or soul, the chance to really express their devotion to this musical format.”
Adding his thoughts, Roy Bird, chairman of the Chester Group, remarks, “There’s never been anything quite like this show. We’ll have record retailers selling vinyl, experts talking about the recording process, hi-fi companies showing off the very best turntables and the most affordable models, DJs mixing and most importantly, music fans sharing their collective passion. We are very excited about the event and look forward to welcoming our guests when we open the doors in April.”
Styl:us 2016 takes place on 23-24 April 2016 at The Park Inn by Radisson, Bath Road, Heathrow.
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